Watch · Retina & Beyond · 2015

Apple Watch (Series 0)

Apple’s first all-new product without Steve Jobs arrived overstuffed with ideas — the Digital Crown, gentle Taptic taps, and an $17,000 gold Edition. It found its calling in fitness.

Apple Watch (Series 0): key facts

When was the Apple Watch (Series 0) released?

The Apple Watch (Series 0) was released in April 24, 2015. Apple discontinued it in September 2016.

How much did the Apple Watch (Series 0) cost?

The Apple Watch (Series 0) launched at $349 in 2015 — about $464 in today’s money (approximate, US CPI).

What are the Apple Watch (Series 0)’s specs?

The Apple Watch (Series 0) used a Apple S1 (SiP) running at 520 MHz, with 512 MB of memory and 8 GB of storage. It ran watchOS 1.

Why does the Apple Watch (Series 0) matter?

Apple’s first wearable and first new category of the post-Jobs era; debut of the Digital Crown and Taptic Engine.

Full specifications

CPUApple S1 (SiP) · 520 MHz
Cores1
Memory (RAM)512 MB
Storage8 GB
Display1.5" OLED Retina, 312×390
GPUIntegrated
PortsMagnetic inductive charging
Weight~40 g
Dimensions38 mm or 42 mm case
Operating systemwatchOS 1
ReleasedApril 24, 2015
DiscontinuedSeptember 2016
Launch price$349

How the Apple Watch (Series 0) compares to today

A 16 GB Apple Silicon MacBook Pro has about 32× more memory than this device shipped with.

At 520 MHz, the clock is roughly 6.2× slower than a single performance core of a 16 GB Apple Silicon MacBook Pro — and that is before counting cores, width and IPC.

This held about 2,050 modern phone photos — a respectable library even today.

Launched at $349 in 2015 — about $464 in today’s money (approx., US CPI).

Cross-architecture speed figures are clock-only and approximate; inflation figures use US CPI.

Did you know?

The solid-gold "Edition" ran the exact same software as the $349 Sport.

Related Watch models

Open the Apple Watch (Series 0) in the interactive archive →

Last updated: 2026-06-25